OVERVIEW
Product campaign photography and design for Nike and the Air Jordan 1 Retro High OG — one hero shoe, one Miami garage, and a single idea carried all the way through: power at rest. The Jordan 1 sits center frame under theatrical beams of light, smoke drifting through the shot, a wet floor doubling every highlight. No athlete, no action frame — the product carries the whole poster.
MY ROLE
Creative Director & Photographer. Concept, art direction, photography, lighting design, retouch, and final layout — every stage under one hand, from the first frame in the garage to the finished key visual.
Air Jordan 1 Retro High OG sneaker in grey and white with a neon yellow swoosh, suspended by thin strings against a dark grey studio background.

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